A boutique connector · Saigon

Vietnam, through trusted introductions, personally arranged.

Curated introductions, partnership architecture, and on-the-ground orientation for the people building something in Vietnam, and the brands who want to.

Ho Chi Minh City · 2026 Approach ↓
Finding the right partners in Vietnam takes years.
Or one well-placed introduction.
The Founder

Hi, I'm Thanh.
And this is Vietnam & Co.

I started Vietnam & Co. after years of working across hospitality, real estate, luxury brands, and strategic partnerships in Vietnam.

Throughout my career, I noticed that the most valuable opportunities rarely came from marketing campaigns or formal meetings. They came from conversations - from introductions, from being in the right room with the right people at the right moment.

Over those years, I built a diverse expert network spanning investors, developers, luxury hoteliers, brand founders, creatives, and advisors - across Vietnam and internationally. That network is the core of what Vietnam & Co. makes available to its clients.

Vietnam & Co. is an extension of that belief: a platform dedicated to connecting brands, ideas, places, and people contributing to the future of modern Vietnam.

Thanh (Tiff)
Begin a conversation
Three Pillars

One perspective.

At the intersection of partnerships, hospitality, and growth, Vietnam & Co. connects brands, places, and people contributing to the future of modern Vietnam.

Partnerships & Connections

Building meaningful relationships that create opportunity. We connect the right people, brands, and opportunities to create lasting value.

Read on →
Hospitality & Place

Shaping experiences, destinations, and communities. From luxury hospitality and destination development to placemaking, we craft places that are lived, loved, and remembered.

Read on →
Brand & Market Entry

Helping brands navigate, establish, and expand in Vietnam. We provide local insight, strategic guidance, and access to the networks that matter.

Read on →
"The most valuable introductions
are never the loudest ones."

A boutique practice, by introduction.

Vietnam & Co. takes a small number of clients each year.
The first conversation is always private.